Ginger Breedlove, Senior Vice President of Clinical Operations at Baby+Company, has a long history of caring for the needs of women across the globe. As a nurse for over 40 years and a midwife for almost as long, she’s dedicated her life to the health and wellness of mothers and children. While serving as the immediate past president of the American College of Nurse-Midwives, she and her colleagues often gathered to discuss the growing incidence of maternal deaths in the United States. After attending a conference where a speaker bemoaned that despite all the talk, there was no action,… Read More

The thought of delivering a baby can be stressful, especially if you’re a first-time mom and don’t know what to expect. Nearly all women feel anxiety about labor, and as many as 10% of women have more intense fear. Counterproductively, fearful moms may actually find giving birth to be more painful than calm mothers do. Discomfort and labor pains are a part of the birthing process, but it doesn’t have to be daunting. At Baby+Company, our midwives are here to address and ease your birth anxiety. If thinking about labor pains and pain during… Read More

Being a mom means being constantly busy. While being busy is not necessarily a bad thing, it can mean that mom misses out on some very important “me” time. Everyday activities like picking up baby, cleaning and doing laundry, and getting in and out of the car can take a toll on the body, especially when the accompanying movements are done incorrectly. Here are 4 exercises that you can do at home- or anywhere for that matter- that will help you get moving and change the way you do your everyday exercises. Squats Squats are the kind of… Read More

According to the American Pregnancy Association, “nesting” is the urge to clean and organize. Nesting during pregnancy is the overwhelming desire to get your home ready for your new baby. To be fair, I’ve been nesting for months but this past week I was hit hard by this urge to prep ALL things for baby. Many friends have lamented that they wished they had done more prep prior to the third trimester when they had more energy, so I’ve heeded this advice and tackled projects along the way. Her clothes have been washed and organized for a few months. Read More

Realizing you are going into labor is inherently exciting. While you might be tempted to send an SOS to your midwife or rush to the birth center, in early labor you may be better off laboring at home. Early labor, when contractions are still irregular, short, and/or mild, often lasts between eight to 12 hours for first-time moms, and about five hours for those who have given birth before. During this time your body is working hard to progress to longer, stronger contractions. After you’ve called the birth center to let your midwife know you’re in early labor, use our… Read More

Baby+Company midwives are dedicated to the welfare of women, both in the local community as well as abroad. When Mandesa Smith (a midwife at our Cary location) was given the opportunity to travel to Guatemala, she didn’t hesitate. Now that she’s back home, we talked with her about her experience. B+C: Welcome back, Mandesa! What inspired you to do this mission? MS: I’ve always wanted to do a mission trip, but I hadn’t really looked into it before. When I bumped into one of my former coworkers, she told me that some of the women from WakeMed were going… Read More

We are extremely excited to announce the arrival of a fantastic team of new pediatric providers and to welcome them to the Baby+Company family! It has been so much fun for us to start to get to know them and we know that you are going to love them as much as we do! Maggie Nicholson Quinn, PNP is a Knoxville native. She received her bachelor’s degree in nursing and her Master’s Degree in Pediatric Nursing from the University of Tennessee. Maggie has been working as a Pediatric Nurse Practitioner in the Knoxville area since 2010. She loves working with children of all… Read More

Chief among the laundry list of “to-do’s” on our list prior to baby’s arrival has been finding childcare for her as we will both be returning to work after maternity/paternity leave. If I’m being honest, this was one of those big decisions that was causing the most anxiety for me. Mostly because I feel like there were so many directions we could go with our decision, all with distinct pros and cons. As I was sharing my anxiety about the topic to a very good friend of mine who lives in Canada (who is also a mama-to-be), her first remark… Read More

This past weekend was an event I’ve dreamt about for years – my BABY SHOWER! After struggling with infertility, there were times where I thought I may never get to experience the joy and excitement of my own baby shower. As an attendee (and host) of my fair share of showers, I was elated that the time had come to gather my closest friends and family in celebration of this impending and monumental life change. One of my very best friends of over 25 years, Katie, graciously offered to host and plan the big day – all from 2,500 miles… Read More

Confession: I have never been a minimalist. Whether it’s packing for a trip, or packing my daily purse/tote bag, I always, ALWAYS have more than I could possibly need. Which means I tend to overpack my son’s diaper bag – but somehow, in the beginning, I’d overlook simple things. Like underestimating the amount of diapers needed, or only packing one spare outfit (ha!), or packing 6 books for an infant. Now, ten months into the game, I’ve learned to pack smarter. I’m a big fan of learning what works for you, but here’s a checklist for packing the diaper bag. Read More

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